Wine Word of the Week: Yeast

This week?s Wine Word of the Week is yeast. Official definition from Jancis Robinson?s The Oxford Companion to Wine: Yeast, microscopic, single-celled fungi, having round to oval cells which reproduce by forming buds, are vital to the alcoholic fermentation process, which, starved of oxygen, transforms grape juice into wine. Sugars are used as an energy [...]

Wine Word of the Week: Yeast was originally posted on Wine Peeps. Wine Peeps - Your link to great QPR wines from Washington State and beyond.

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Dirk Niepoort: 100-point score will ?destroy? work

“One day, my Dutch importer phoned to say, ‘Your wine got 100 points in Parker.’ I was not happy at all.” That’s what Dirk Niepoort, one of Portugal’s best wine minds, told Sarah Ahmed in a piece on wine-searcher.com. The maker of table wines continued, saying that it would “destroy” what he’s done in the [...]

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Five Easy Winter Projects for Winery Marketers

It’s November, post-Harvest and going into slow season for winery marketers.  Thought I would put together a short list of projects that may make your life easier in 2011 with a little time put in during the winter. 1.  Claim your winery on location based services and review sites. Even if you don’t use the [...]

Source: http://familylovewine.wordpress.com/2010/11/21/five-easy-winter-projects-for-winery-marketers/

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Wine & The Connected Consumer

Randall Grahm is one of the true characters of the American wine scene. A self-styled terroirist, intuitive branding genius and all around eccentric, Grahm has taken his Bonny Doon Vineyard on quite a ride over nearly the past 30 years. After setting out in 1983 to make great Pinot Noir in California, Grahm was drawn [...]

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